Doesn't information have to be about something? Bits are not inherently powerful... proteins are about structure but they do not inherently win you any evolutionary races. I'd contend that there is a lot more information about how to survive in which proteins are in the genome and when they are transcribed.

You seem to mixing up bits needed to replicate the genome with bits of information gained about the outside world and how to survive in it.

Edit: To give you an example of the difference. Consider a standard computer program that does something useful in the world. If I take the machine code and chop it up and rearrange the segments then you are not likely to get a program that does anything useful. Yet it has the same number of bits (even likely similar or more complexity) as the original program.