Psy-Kosh comments on Our House, My Rules - Less Wrong
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Oh, minor note. Negative Reinforcement and Punishment are generally considered to be different sorts of conditioning, rather than terms for the same thing.
Negative reinforcement counts still as reinforcement, ie, rewarding good behavior. It simply happens to be via reducing an undesired thing rather than increasing a desired thing.
Good, I was just going to make that point. Reinforcement, as originally defined by Skinner, seeks to increase the chances of a desired behavior; punishment seeks to reduce the chance of an undesired one.
Of course, since the distinction between positive and negative reinforcement (or punishment) is fuzzy at best (e.g., taking away the requirement to perform a chore could be seen as giving additional leisure time), it's no wonder that "negative reinforcement" has turned into a euphemism for punishment.
Yeah, negative reinforcement and positive punishment do seem to sort of "blend" into each other...
(A friend of mine is starting up a dog training (well, and training the humans with regards to training the dogs) business and she finds herself a bit frustrated at how she seems completely unable to get communicate the idea (to one particular person) that the four things are different)