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Kevin comments on The Craigslist Revolution: a real-world application of torture vs. dust specks OR How I learned to stop worrying and create one billion dollars out of nothing - Less Wrong
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Comments (219)
That is one viable strategy, actually -- get a million fans for something stupid, then aggressively market the real cause to those users.
Edit: There's definitely a selection bias here though -- you only see the "Can this group get more fans than Twilight?" because it got 500,000 fans, you don't notice the vastly greater number of groups that fail.