It works with a variety of types, not just geeks, as do the fake tattoos. It might not work with heirarchy climbing types, especially with the fearful types who climb a little way up a heirarchy and then sit there unable to go further, but I think its frequently a mistake to have anything to do with such people anyway except when absolutely necessary. You can't influence their behavior with ideas, friendship or passion, only with fear of being ostracized or (to a much lesser extent) penalized.