Why drag quantum mechanics into this? Taking the expected value gives you exactly the same thing as it does classically, and the answer is still the same. Nay is right and yea is wrong. You seem to be invoking "everett branch" as a mysterious, not-so-useful answer.
I'm not trying to be mysterious. As far as I can see, there is a distinction. The expected value of switching to Yea from your point of view is affected by whether or not you care about the kids in the branches you are not yourself in.
After being told your status, you're split:
1/20 are U=Decider, U=Heads. Yea is very bad here.
9/20 are U=Decider, U=Tails. Yea is good here.
9/20 are U=Passenger, U=Heads. Yea is very bad here.
1/20 are U=Passenger, U=Tails. Yea is good here.
After being told your status, the new information changes the expected values...
The source is here. I'll restate the problem in simpler terms:
You are one of a group of 10 people who care about saving African kids. You will all be put in separate rooms, then I will flip a coin. If the coin comes up heads, a random one of you will be designated as the "decider". If it comes up tails, nine of you will be designated as "deciders". Next, I will tell everyone their status, without telling the status of others. Each decider will be asked to say "yea" or "nay". If the coin came up tails and all nine deciders say "yea", I donate $1000 to VillageReach. If the coin came up heads and the sole decider says "yea", I donate only $100. If all deciders say "nay", I donate $700 regardless of the result of the coin toss. If the deciders disagree, I don't donate anything.
First let's work out what joint strategy you should coordinate on beforehand. If everyone pledges to answer "yea" in case they end up as deciders, you get 0.5*1000 + 0.5*100 = 550 expected donation. Pledging to say "nay" gives 700 for sure, so it's the better strategy.
But consider what happens when you're already in your room, and I tell you that you're a decider, and you don't know how many other deciders there are. This gives you new information you didn't know before - no anthropic funny business, just your regular kind of information - so you should do a Bayesian update: the coin is 90% likely to have come up tails. So saying "yea" gives 0.9*1000 + 0.1*100 = 910 expected donation. This looks more attractive than the 700 for "nay", so you decide to go with "yea" after all.
Only one answer can be correct. Which is it and why?
(No points for saying that UDT or reflective consistency forces the first solution. If that's your answer, you must also find the error in the second one.)