The 99designs page says it's a "bronze logo design package purchased for $295 (including 99designs fees)". However, searching that page and 99designs' site, I can't find the actual prize amount or 99designs' fee structure listed anywhere, so I assume that the $95 discrepancy is their cut. This seems rather dishonest on 99designs' part - it's quite reasonable for someone seeing that page to think that $295 was the actual amount of the prize.