SRStarin comments on Rationality Quotes: March 2011 - Less Wrong
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The Italian word for "hell" is "inferno." (I don't know Italian, but I knew that word.) That's also the Italian word for "inferno," and that was the choice of the translator in 1974. I suspect that was prudishness about the word "hell" for an American audience, but I don't know. Anyway, the passage is otherwise very much in keeping with the tradition of the French Existentialists. For example, Sartre famously wrote "L'enfer, c'est les autres," which translates as "Hell is other people." The book has other existentialist themes in some of its fables, so I conclude that Calvino was thinking about the existentialists that wrote before he, and that he meant "hell" when he wrote "inferno" in Italian. I could be wrong, but that's why I pointed it out.
"Hell" is the default translation, and definitely the correct one here, in my opinion (just as it is, for example, in Dante).
"Inferno" in English should just be a fancy Italianate way of saying "hell", but seems to have acquired a connotation of literal heat and flames. (That is, it's as if people have forgotten that "the blazing inferno of a burning building" is a metaphor.) In any case, neither cultured fanciness nor literal flames are intended by Calvino in that passage, as far as I can tell.
I'm not sure prudishness is necessarily to blame; it may just be a case of that all-too-common translator syndrome of reaching for a word that looks like the original word, rather than the word that the author would have used if he or she were actually a native speaker of the language you're translating into.
Here's the passage in the original, for those interested (source):