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GabrielDuquette comments on How to improve the public perception of the SIAI and LW? - Less Wrong
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1) Commercials for biases. These can be like regular commercials, in that they have similar editing style, production values, flashiness, etc, but instead of selling something, they're satirizing themselves -- and us. Models grinning as they enthusiastically describe their hacked decision making. The writing staff at the Onion would be spectacular at creating these.
2) People don't enjoy feeling powerless. Is powerlessness a component of singularity fear? If so, it would behoove SIAI to solicit from the general public: Reasons Why You're Scared. Not that there's presently anything too opaque about SIAI, but fear is kind of a knee-jerk thing. So maybe its best to pre-empt it with an extended hand.
I really love the idea of a commercial going "And now I'm showing you a picture of a man in glasses with a labcoat to prey on your learned respect for authority! Quick! flash to happy family to associate the product with happy families. nowthedisclaimerisreallyfastandintinytextbecauseiknowthiswillleavelessofanimpressiononyou"
Ha! Exactly! And our learned cynicism about advertising's adaptively taking advantage of the same learned cynicism won't be QUITE as activated if no product is being sold.