Obviously having a lack of social power in a context changes the optimal signalling strategy. All sorts of self sabotage can become necessary by way of a tithe. This especially applies if you are not able (or willing) to navigate the social world in such a way as to work with bosses who respect you.
When it comes to dealing with equals - strangers, potential friends the attitude that must be overcome is that of holding yourself back for fear of annoying someone who doesn't even like you anyway and who you don't need to impress. Optimise your interaction for those that you most care about and err on the side of assuming that they care what you have to say.
The default state of most people is to be too hesitant, too willing to walk on eggshells. One of the greatest benefits to trying things that have potential benefit but also potential to be annoying is that it is the best way to find out. Doubts don't help you, experience does. And annoying someone slightly doesn't usually have the dire long term consequences our instincts warn us of.
I use the attitude you're talking about, call it forthrightness, as a filter to find people that I might want to be friends with. Anyone that stays in my personal sphere is someone I do not have to worry about offending when I want to relax. It has led me to be rather abrasive, I suspect, but also comfortable.
To be clear, I'm talking about opinions and preferences here, not body language or the social norms that regulate groups. I think of someone that pretends to have an opinion/preference that they don't have naturally as wearing a mask of sorts. I d...
Edit - many apologies to anyone that feels that this discussion was a waste of time.
I just ran across an article (http://techno-anthropology.blogspot.com/2011/04/rough-guide-to-social-skills-for.html) on Hacker News that gives the barest minimum of a guide for social interaction. Unfortunately this isn't the high-quality advice you need to really handle social situations, though it will help with a few of the worst problems.
A few other rules that will help:
On the physical side:
This is a long list, and it isn't even close to complete.
I'm linking to http://lesswrong.com/lw/372/defecting_by_accident_a_flaw_common_to_analytical/ at the suggestion of David Gerard. It has a lot of deeper discussion into why this is worth knowing.