But it seems to me that the article does not promote obviating the need for knowledge, nor leveles of certainty in putting it to use. What I read is that it endeavors to deflate the psychological effect of having the word, jus the word, around, with a substitute word that has built in humor. Thus, it may be more difficult for a terrorist to blow up a building in the name of veripoop than in the name of truth. I like it. :-)