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I agree that it seems worth looking into. I've looked into NLP a little bit. I'm always turned off by the voices of its practitioners. Their tonality, speed, excitement, and rhythym scream "I am trying to sell you snake oil!" to me. This is odd for people who claim to be masters of subcommunication via speech. They often repeat the charlatan pattern I first observed in Tom Brown Jr., of spending as much time telling you how great what they are telling you is, as telling you things.
This applies also to the popular self-improvement gurus, including Tony Robbins. I cannot stand to listen to an audio of him; it's like being trapped in a small room with a door-to-door vacuum-cleaner salesman.
A lot of LWites (including you based on your mention of LoveSystems) seem to be interested in PUA, which is similar to NLP in that it contains a LOT of scammers and creepy people, but also has a group of genuinely useful and non-scammy people (eg Rob Judge and Mark Manson). I think our quest for scientific stringency should not ALWAYS get in the way of investigating cool new stuff. I'm sure NLP could be tested. If it's possible to prove eg the existence of synesthesia in a lab setting then it should be possible to prove the stuff NLP talks about. But I'll admit the lack of scientific founding is fishy.
Here's another book I'm reading, btw. It's about NLP concepts of mirroring and rapport: http://www.begin2dig.com/2010/04/90-seconds-or-less-to-bond-skills-of.html
In essence, mirroring is about finding out how the other person's mind is wired to think (ie visual, auditory or kinesthetic for instance) and adapting your communications to that. It's like initiating a handshake with a server and choosing a protocol that it supports, I guess.