dreeves comments on Anti-akrasia tool: like stickK.com for data nerds - Less Wrong
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They could charge for access to the version with the tweak. "Premium Beeminder". With statistics to back up how much more effective it is.
Better, for sure. But it's hard to get those statistics without implementing it for a while, and it's a tough PR job to move something that was free behind a paywall...
"Congratulations, you've been selected to try a new feature that we're thinking of adding to Premium Beeminder, free for six months!"