now that it's reached the stage where many people have at least heard of it.
Is there evidence for this? Or is it just personal experience/anecdotes?
The latter, but I anticipate (at even odds) that a current survey of a nerd-heavy online community (Hacker News, for instance) would show that at least 10% have heard something about the SIAI. What's your assessment?
Currently only one teaser trailer and some info is set up on the site. Watch it. Awesome! Right?
Source:
Synopsis given by the creators:
EY's quoted in the trailer too. I guess this is a good thing. No such thing as bad publicity. :)