In the modern cynical world this means that you want to secretly hire someone to sue on the basis of insulting some not-really-existing religion, right? You get all the Streisand effect you want, and the blame goes to someone who doesn't even exist in the first place.
Currently only one teaser trailer and some info is set up on the site. Watch it. Awesome! Right?
Source:
Synopsis given by the creators:
EY's quoted in the trailer too. I guess this is a good thing. No such thing as bad publicity. :)