Came across this in Bad Science; thought it gave a nice counterexample.

[addressing an academic] Where you have made errors, perhaps you could simply acknowledge that, and correct them. I will always happily do so myself, and indeed have done so many times, on many issues, and felt no great loss of face. Bad Science, p.180

I understand why people would see admitting that you are wrong as a loss of status, but it doesn't even begin to make sense to me.