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Eliezer_Yudkowsky comments on SotW: Be Specific - Less Wrong
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Hmm. I'd understood that there was some pretty convincing evidence that offering cash incentives like this is counterproductive - it decreases creativity and effectiveness of troubleshooting. I don't have scholarly cites handy (I know there was a CMU/LSE study) but this is popularised in Dan Pink's "Drive". (There's a TED talk and a great RSAnimate video on this.)
Not offering money wasn't working, and if there are a few creative money-positive people reading this who try to pick up the free $500 bills, hopefully that's enough.
Mm, the studies looked at where people were assigned specific tasks and then given incentives for speed/volume results. It may be that it works differently when used as open-ended bait to motivate people to self-assign tasks.