"it might make us look bad" is a horrible argument
You can argue that LessWrong shouldn't care about PR, or that censorship is going to be bad PR, or that censorship is unnecessary, but you can't argue that PR is a fundamentally horrible idea without some very strong evidence (which you did not provide).
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It's almost tautological that if a group cares about PR, it HAS to care about what makes them look bad:
If Obama went on record saying that we should kill everyone on Less Wrong, and made it clear he was serious, I'd hope to high hell that there would be an impeachment trial.
If Greenpeace said we should kill all the oil CEOs, people would consider them insane terrorists.
If the oil CEOs suggested that there might be... incentives... should Greenpeace members be killed...
You can argue that LessWrong shouldn't care about PR, or that censorship is going to be bad PR, or that censorship is unnecessary, but you can't argue that PR is a fundamentally horrible idea without some very strong evidence (which you did not provide).
That was perhaps a bit of an overstatement on my part. Considering PR consequences of actions is certainly a good thing to do. But if PR concerns are driving your policy, rather than simply informing it, that's bad.
New proposed censorship policy:
Any post or comment which advocates or 'asks about' violence against sufficiently identifiable real people or groups (as opposed to aliens or hypothetical people on trolley tracks) may be deleted, along with replies that also contain the info necessary to visualize violence against real people.
Reason: Talking about such violence makes that violence more probable, and makes LW look bad; and numerous message boards across the Earth censor discussion of various subtypes of proposed criminal activity without anything bad happening to them.
More generally: Posts or comments advocating or 'asking about' violation of laws that are actually enforced against middle-class people (e.g., kidnapping, not anti-marijuana laws) may at the admins' option be censored on the grounds that it makes LW look bad and that anyone talking about a proposed crime on the Internet fails forever as a criminal (i.e., even if a proposed conspiratorial crime were in fact good, there would still be net negative expected utility from talking about it on the Internet; if it's a bad idea, promoting it conceptually by discussing it is also a bad idea; therefore and in full generality this is a low-value form of discussion).
This is not a poll, but I am asking in advance if anyone has non-obvious consequences they want to point out or policy considerations they would like to raise. In other words, the form of this discussion is not 'Do you like this?' - you probably have a different cost function from people who are held responsible for how LW looks as a whole - but rather, 'Are there any predictable consequences we didn't think of that you would like to point out, and possibly bet on with us if there's a good way to settle the bet?'
Yes, a post of this type was just recently made. I will not link to it, since this censorship policy implies that it will shortly be deleted, and reproducing the info necessary to say who was hypothetically targeted and why would be against the policy.