the social dilemma is that neither writing grant proposals, nor showing up at your office desk, is inherently an evil deed.

One answer is that grant-writing is an evil deed. I don't tend to that belief, or the more plausible one that offering grants is an evil deed, but I think they're worth mentioning.

Promotion based on hours at the office, or working at a company that does that do seem to me like evil deeds, but human bias means that practically all companies have this effect, to some extent.