Eliezer Yudkowsky, The word "normative" has stood in the way of my understanding what you mean, at least the first few times I saw you use it, before I pegged you as getting it from the heuristics and biases people. It greatly confused me many times when I first encountered them. It's jargon, so it shouldn't be surprising that different fields use it to mean rather different things.

The heuristics and biases people use it to mean "correct," because social scientists aren't allowed to use that word. I think there's a valuable lesson about academics, institutions, or taboos in there, but I'm not sure what it is. As far as I can tell, they are the only people that use it this way.

My dictionary defines normative as "of, relating to, or prescribing a norm or standard." It's confusing enough that it carries those two or three meanings, but to make it mean "correct" as well is asking for trouble or in-groups.