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Douglas_Knight comments on Open Thread, December 2-8, 2013 - Less Wrong
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There is no dichotomy. Word choice is largely independent of action. You set a good example, but you cite very few papers compared to your readers. Word choice to nudge your readers might have a larger effect. Do your readers even notice your example?
My question is how to get people to link to public versions, not how to get them to jailbreak. I think that when I offer them a public link it is a good opportunity to shame them. If I call it an "ungated" link, that makes it sound abnormal, a nice extra, but not the default. An issue not addressed by my proposal is how to tell people that google scholar exists. Maybe I should not provide direct links, but google scholar links. Not search links, but cluster links ("all 17 versions"), which might also be more stable than direct links.
I don't know. I know they often praise my articles for being well-cited, but I don't know if they would say the same thing were every citation a mere link to Pubmed.
If you just want to shame them, then there's much more comprehensible choice of terms. For example, 'useful' or 'usable'. "Here is a usable copy" - implying their default was useless.