Adams is not a deep thinker, he just plays one on the net

Well, first it's much better to play a deep thinker on the 'net than do the usual thing and play an idiot on the 'net...

Second, it doesn't look like he necessarily commits to everything he throws out in his blog. He plays with ideas, tries them on for size, puts them on a stick and waves them at people, etc. I think that's fine and useful as long as you don't take everything he writes very very seriously.