the interaction raises emotions in him and he doesn't know how to deal with those emotions.
Well, what emotions are we talking about? He mentions that he likes getting attention from them, well, most people like attention and this does not seem to hinder them - quite the contrary.
In general good social interaction often depends on having a decent model of the other person.
This can definitely be a problem in some circumstances. However, for most purposes, the social models of the average man vs. the average woman are not going to diverge in a significant way.
There are other social norms for physical contact between males than there are between males and females.
Physical contact is only really relevant when seeking intimacy. Some folks will aspire to intimacy with both men and women, and as such they would need to be clearly aware of these differences - on the other hand, they seem to be a minority.
He mentions that he likes getting attention from them, well, most people like attention and this does not seem to hinder them - quite the contrary.
The fact that he likes the attention doesn't mean that he has an established pattern of reacting to it.
However, for most purposes, the social models of the average man vs. the average woman are not going to diverge in a significant way.
At the moment we have a debate about street harassment. We have an attractive women who filmed herself for 10 hours and who argues that she shouldn't be approached in the ...
Sometimes our minds suddenly "click" and we see a topic in a new light. Or sometimes we think we understand an idea, think it's stupid and ignore attempts to explain it ("yeah, I already know that"), until we suddenly realize that our understanding was wrong.
This kind of insight is supposedly hard to transmit, but it might be worth a try!
So, what kind of important and valuable insights do you wish you had earlier? Could you try to explain briefly what led to the insight, in a way that might help others get it?