Malcolm told me, that he likes best the strategy, when you say that Santa Claus is a game that everyone plays. People pretend that there's a big guy in a suit who does the thing, and if you ever let down the pretense to your friends, you lose the game.

I'm guessing there are lots of games like that going on. It's the essence of social organization.

It seems just too implausible that everyone in an ideological tribe believes the crazy things they profess, and there is always evidence of less public discussions endorsing the Noble Lies.