imuli comments on What subjects are important to rationality, but not covered in Less Wrong? - Less Wrong
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I know its supposed to be considered a "dark art" here, but what about debate techniques and styles, persuasive writing, rhetoric, that sort of thing? Not to trick people into believing something that's false, but to effectively persuade people to believe something that's true, using time-tested methods of getting your point across. I don't believe anything is actually a dark art; anything can be good or bad depending on how you use it.
Different methods are more and less likely to lead one to the truth (in a given universe). I see little harm in calling those less likely arts dark. Rhetoric is surely grey at the lightest.
Presentation will influence how people receive your ideas no matter what. If you present good ideas badly, you'll bias people away from the truth just as much as if you presented bad ideas cleverly.