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ThisSpaceAvailable comments on Stupid Questions June 2015 - Less Wrong
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There's a laundry section, with detergent, fabric softeners, and other laundry-related products. I don't think the backs generally say what the product is, and even if they do, that's not very useful. And as I said, most laundry brands have non-detergent products. Not labeling detergent as detergent trains people to not look for the "detergent" label, which means that they don't notice when they're buying fabric softener or another product.
Actually - I took a closer look. The explanation is perhaps simpler.
Tide doesn't make a stand-alone fabric softener. Or if they do - amazon doesn't seem to have it? There's TIde, and Tide with Fabric Softener, and Tide with a dozen other variants - but nothing that's not detergent plus.
So - no point in differentiating. The little Ad-man in my said says "We don't sell mere laundry detergent - we sell Tide!"
To put it another way - did you ever go buy to buy detergent, and accidentally buy fabric softener? Yeah, me neither. So - the concern is perhaps unfounded.