how do I put a link like this in a word with blue letters?
Type the text that you want to appear; select it; click the button in the LW article editor with a picture of some chain links. You'll get a popup box in which you can type the URL (and also, if you want, some "caption" text that will appear when readers hover their mouse pointer over the link).
This is completely different from how you get links in comments (text in square brackets immediately followed by URL in parentheses).
http://measureofdoubt.com/2011/04/12/pulling-levers-killing-monsters-the-lure-of-unpredictable-rewards/ (how do I put a link like this in a word with blue letters?)
I've read that unpredictable rewards associated with a behavior actually encourage that behavior more effectively than consistent rewards.
The optimal habit-forming figure given in the link above is a 25% chance of reward for each instance of performing the behavior.
My hypothesis then, is that if I want to establish a habit by rewarding myself upon successfully performing a certain task, I should reward myself only 25% of the time if I want to ingrain the habit as forcefully as possible into my unconscious.
Anyone else think so, or have any other research to add?