ChristianKl comments on Marketing Rationality - Less Wrong
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My argument is about two issues:
1) There no reason to belief that protein increases willpower.
2) If you tell people a lie to make them improve their diet it's at least defensible they end of healthier as a result. If your lie however makes them eat a less healthy diet you really screwed up.
Apart from that, I don't believe that eating glucose directly to increase your willpower is a good idea or healthy.