This is mainly of interest to Effective Altruism-aligned Less Wrongers. Thanks to Agnes Vishnevkin, Jake Krycia, Will Kiely, Jo Duyvestyn, Alfredo Parra, Jay Quigley, Hunter Glenn, and Rhema Hokama for looking at draft versions of this post. At least one aspiring rationalist who read a draft version of this post, after talking to his girlfriend, decided to adopt this new Valentine's Day tradition, which is some proof of its impact. The more it's shared, the more this new tradition might get taken up, and if you want to share it, I suggest you share the version of this post published on The Life You Can Save blog. It's also cross-posted on the Intentional Insights blog and on the EA Forum.
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The Valentine’s Day Gift That Saves Lives
Last year, my wife gave me the most romantic Valentine’s Day gift ever.
We had previously been very traditional with our Valentine’s Day gifts, such as fancy candy for her or a bottle of nice liquor for me. Yet shortly before Valentine’s Day, she approached me about rethinking that tradition.
Did candy or liquor truly express our love for each other? Is it more important that a gift helps the other person be happy and healthy, or that it follows traditional patterns?
Instead of candy and liquor, my wife suggested giving each other gifts that actually help us improve our mental and physical well-being, and the world as a whole, by donating to charities in the name of the other person.
She described an article she read about a study that found that people who give to charity feel happier than those that don’t give. The experimenters gave people money and asked them to spend it either on themselves or on others. Those who spent it on others experienced greater happiness.
Not only that, such giving also made people healthier. Another study showed that participants who gave to others experienced a significant decrease in blood pressure, which did not happen to those who spent money on themselves
So my thoughtful wife suggested we try an experiment: for Valentine’s Day, we'd give to charity in the name of the other person. This way, we could make each other happier and healthier, while helping save lives at the same time. Moreover, we could even improve our relationship!
I accepted my wife’s suggestion gladly. We decided to donate $50 per person, and keep our gifts secret from each other, only presenting them at the restaurant when we went out for Valentine’s Day.
While I couldn’t predict my wife’s choice, I had an idea about how she would make it. We’ve researched charities before, and wanted to find ones where our limited dollars could go as far as possible toward saving lives. We found excellent charity evaluators that find the most effective charities and make our choices easy. Our two favorites are GiveWell, which has extensive research reports on the best charities, and The Life You Can Save, which provides an Impact Calculator that shows you the actual impact of your donation. These data-driven evaluators are part of the broader effective altruism movement that seeks to make sure our giving does the most good per dollar. I was confident my wife would select a charity recommended by a high-quality evaluator.
On Valentine’s Day, we went to our favorite date night place, a little Italian restaurant not far from our house. After a delicious cheesecake dessert, it was time for our gift exchange. She presented her gift first, a donation to the Against Malaria Foundation. With her $50 gift in my name, she bought 20 large bed-size nets that would protect families in the developing world against deadly malaria-carrying mosquitoes. In turn, I donated $50 to GiveDirectly, in her name. This charity transfers money directly to recipients in some of the poorest villages in Africa, who have the dignity of using the money as they wish. It is like giving money directly to the homeless, except dollars go a lot further in East Africa than in the US.
We were so excited by our mutual gifts! They were so much better than any chocolate or liquor could be. We both helped each other save lives, and felt so great about doing so in the context of a gift for the other person. We decided to transform this experiment into a new tradition for our family.
It was the most romantic Valentine’s Day present I ever got, and made me realize how much better Valentine’s Day can be for myself, my wife, and people all around the world. All it takes is a conversation about showing true love for your partner by improving her or his health and happiness. Is there any reason to not have that conversation?
Thanks for explaining your claims, and the evidence that led to it.
Let's take Sargin indeed as an example. He's someone who has read Intentional Insights content for a while, and has been getting into rationality and effective altruism as a result. He offered to volunteer for the organization, and has proved a good volunteer. We then brought him on as a part-time contractor. We have several people like him, who volunteer 2/3rds of their time, and work for 1/3 of their time.
InIn social media and our website are targeted to all people around the world. Our website gets about 12K hits per month, with the following countries being the top 5 in the last month: US, India, Phillipines, Malaysia, Indonesia. Our FB page is "liked" mostly by people in developing countries as well.
Why is this? Partially because of how our advertising works. We follow the "drowning child" model of advertising - we don't place higher value on people in rich countries than in poorer countries when we promote content, as we believe our content can help people around the world. So when we boost a post on FB, we boost it in the most cost-effective means possible, which means it gets delivered mostly to the countries where the clicks are cheapest, namely India, Phillipines, Malaysia, Indonesia, etc. They then have the option of clicking "like" on the post and "liking" the FB page, if they wish.
While we boost posts on FB, we don't boost posts on Twitter or Pinterest, as we don't have the skills within the organization to do so. So you can see the difference in our followers on Twitter, of whom we have around 11K or so - most are not from developing countries, and the same is true of our 4.5K followers on Pinterest.
This is highly different from buying likes, namely specifically paying people to like the page or posts. Doing so doesn't build community or engagement, which is the point of social media, and would not align with the Intentional Insights mission of spreading rational thinking and effective altruism broadly. Since that's the goal of InIn, it really doesn't make sense for us to do so.
We only do what advances our mission, even if some folks here might disagree with our methods or goals - orienting toward asking what advances our mission and working backward from that might help you model us better :-)
P. S. For anyone wanting to help us update, the best way to convince us to do so is to show how what we're doing is not advancing the mission of promoting rational thinking and effective altruist ideas broadly.
Let's. He is an, ahem, professional virtual assistant. Here is his Google+ page. Notice that it consists entirely of InIn reposts.
That is what you do. Your likes come from people you pay money to.