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Jacobian comments on Link: Thoughts on the basic income pilot, with hedgehogs - Less Wrong
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Comments (9)
Did you see the links in OP's post? As I clarified, links take readers away from a page. Who knows whether they will then become distracted by a link on that new page, etc., etc., and then you lose readers unnecessarily. Links should be purposeful, meant to verify data/claims.
Pictures, like links, should center around the main purpose of the post but again, purposefully. The pic from Elf, for example, added nothing to the post (that's not even a quote from the movie) and said something we already know: OP wants us to donate. No new information. I said something like the hedgehog would be more acceptable given it adds a bit of personality while the hedgehog hails from the area being discussed--a weak connection, but something light people can enjoy.
Again, from my experience in journalism, very few articles need more than one picture, and if you're going to put a picture in it better add to the point, not just stand as something pretty to look at and get distracted from the piece.
Intuitively, I'm mostly optimizing for having readers come back to the blog. With that said, I'm making no money off it (just today I paid $80 to remove ads from Putanumonit) and I'm trying to keep readers by being interesting and educational and not by being clickbaity or controversial.
Regarding pictures, there this piece of advice by Scott (number 2) to break walls of text with pictures although one does notice that Scott doesn't follow that advice himself. I think I'll stick with that, I don't think the pictures are that distracting.
Some people like links and some people hate them, I think that people who are familiar with my blog just learn to ignore most of them. I can see how many links are clicked per view of my posts, it's not a lot. With that said, probably at least 20% of my links are useless and distracting. I'll do my best to rein the excessive linking in :)