@Ben Jones:
Remember, Thingspace doesn't morph to one's utility function - it is a representation of things in reality, outside one's head.
But... your head is part of reality, is it not?
Could you not theoretically devise an experiment that showed a correlation between the presence of black hair / green eyes and biochemical changes in your brain and hormonal systems?
This particular cluster in Thingspace - female features which Ben Jones, specifically, finds attractive - may not be of any use to anyone but you (with the possible exception of women in your social circle who wish to pick out contact lenses and hair dye), but I don't see how it doesn't represent a cluster in Thingspace, unless I'm misunderstanding something. Just not a terribly useful one.
I'm not disagreeing that it's a useless word for communication, simply because of the utility of to others, I'm only thinking of the idea that if there seems to be a need for a word (i.e. to group features you find attractive), then there probably is a corresponding cluster in Thingspace, but it might be one that only you care about.
Some reader is bound to declare that a better title for this post would be "37 Ways That You Can Use Words Unwisely", or "37 Ways That Suboptimal Use Of Categories Can Have Negative Side Effects On Your Cognition".
But one of the primary lessons of this gigantic list is that saying "There's no way my choice of X can be 'wrong'" is nearly always an error in practice, whatever the theory. You can always be wrong. Even when it's theoretically impossible to be wrong, you can still be wrong. There is never a Get-Out-Of-Jail-Free card for anything you do. That's life.
Besides, I can define the word "wrong" to mean anything I like - it's not like a word can be wrong.
Personally, I think it quite justified to use the word "wrong" when:
Everything you do in the mind has an effect, and your brain races ahead unconsciously without your supervision.
Saying "Words are arbitrary; I can define a word any way I like" makes around as much sense as driving a car over thin ice with the accelerator floored and saying, "Looking at this steering wheel, I can't see why one radial angle is special - so I can turn the steering wheel any way I like."
If you're trying to go anywhere, or even just trying to survive, you had better start paying attention to the three or six dozen optimality criteria that control how you use words, definitions, categories, classes, boundaries, labels, and concepts.