Your mention of Zipcar in the context of Netflix is an astute point. Zipcar has a very nice and well-developed infrastructure that would be nearly ideal for the transition. The question is whether or not Zipcar is thinking that far ahead, and I do not know the answer.

Many people do not know that even though Netflix has only been streaming video for a few years, they were very actively building their business around that transition over a decade ago, pretty much from their inception. They built out all of the elements required to take advantage of that tra... (read more)