Why would it render them more tractable if it doesn't convince them?
Because humans don't just process the truth-aptness of natural-language statements?
Have you ever had to comfort a crying child, calm an animal, or put a nervous person at ease? What you say is often less important than how you say it, and what you do. Tone of voice, body language, behavioral scripts...these things have a direct influence on cognition and emotion. It may be the channel through which a lot of squicky things operate (what many LWers call "The Dark Arts"), but it's also a channel for more benign forms of interaction and influence as ...
The October 2011 Scientific American has an editorial from its board of editors called "Ban chimp testing", that says: "In our view, the time has come to end biomedical experimentation on chimpanzees... Chimps should be used only in studies of major diseases and only when there is no other option." Much of the knowledge described in Luke's recent post on the cognitive science of rationality would have been impossible to acquire under such a ban.
I encourage you to write to Scientific American in favor of chimp testing. Some points that I plan to make:
I also encourage you to adopt a tone of moral outrage. Rather than taking the usual apologetic "we're so sorry, but we have to do this awful things in the name of science" tone, get indignant at the editors who intend to harm uncountable numbers of innocent people. For advanced writers, get indignant not just about harm, but about lost potential, pointing out the ways that our knowledge about how brains work can make our lives better, not just save us from disease.
You can comment on this here, but comments are AFAIK not printed in later issues as letters to the editor. Actual letters, or at least email, probably have more impact. You can't submit a letter to the editor through the website, because letters are magically different from things submitted on a website.
ADDED: Many people responded by claiming that banning chimp experimentation occupies some moral high ground. That is logically impossible.
To behave morally, you have to do two things:
1. Figure out, inherit, or otherwise acquire a set of moral goals are - let's say, for example, to maximize the sum over all individuals i of all species s of ws*[pleasure(s,i)-pain(s,i)].
2. Act in a way directed by those moral goals.
If you really cared about the suffering of sentient beings, you would also care about the suffering of humans, and you would realize that there's a tradeoff between the suffering of those experimented on, and of those who benefit, which is different for every experiment. That's what a moral decision is—deciding how to make a tradeoff of help and harm. People who call for a ban on chimp testing are really demanding we forbid (other) people from making moral judgements and taking moral actions. There are a wide range of laws and positions that could be argued to be moral. But just saying "We are incapable of making moral decisions, so we will ban moral decision-making" is not one of them.