It's usually best if you facilitate that process if posting links, by offering some kind of summary. Otherwise, lots of people will see the link, see that you haven't bothered to summarise it, determine that it is of low value to you, conclude that it probably won't be of value to them, and then move on - in which case you are just causing large-scale low-level irritation.
http://boingboing.net/2012/01/19/fissure-opens-in-chess-ai-scen.html