The idea seems to be in essence a restatement or reapplication of Campbell's Law: A system's metrics and its goals are not equivalent, so successful behavior tends to become deranged. Though they are not quite the same idea.
Not to say that expounding upon the idea is a bad thing. Your examples are quite elegant.
Campbell's Law posits that a metric is used because it has historically correlated with a difficult-to-measure desirable property; but that it becomes deranged only when it is used to make decisions that the measured people care about.
Historically, better-educated students do well on standardized tests, when those tests don't matter. But once you enact a test to discriminate amongst students for purposes those students care about (like getting into prestigious colleges), your measurement of academic achievement will be confounded by your measurement of test-taking skills.
or: Why Everything Is Terrible, An Overview.1
It sounds like a theory which explains too much. But it's not a theory, hardly even an explanation, more a pattern that manifests itself once you start trying to seriously answer rhetorical questions about the state of the world. From many perspectives, it's obvious to the point of being mundane, practically tautological, but sometimes such obvious facts are worth pointing out regardless.
The idea is this: The subset of participants which rises to prominence in any area does so because its members have traits helpful to becoming prominent, not necessarily because they have traits which are desirable. Thus, without ongoing and concerted effort, a great many arenas end up dominated by players employing strategies which are bad for everyone.
This comes up again and again: