Points (1) and (2) are not closely related. A person could believe (2) without believing (1)
I think these comments from fubarobfusco and Qiaochu_Yuan explain the point that what counts as conformity is very culturally dependent. Non-conformity in those situations might just be a disguised way of saying that someone desires the culture to change.
Here is a new post at EconLog in which Bryan Caplan discusses how signalling contributes to the status quo bias.