He's arguing against the version of SA where instead of SH being one of the options, "most people with experiences like ours are in simulations" is one of them. The section about rejecting "Good Evidence" deals with the version of SA where SH Is an option. He rejects it because the analog of the intuition pump used to justify the kind of anthropic reasoning used in the first version of SA isn't intuitive to him, but I think it's right.
Jonathan Birch recently published an interesting critique of Bostrom's simulation argument. Here's the abstract:
The paper is behind a paywall, but I have uploaded it to my shared Dropbox folder, here.
EDIT: I emailed the author and am glad to see that he's decided to participate in the discussion below.