If that's the claim, then why use the word "helpful"?
The "helpful" is meant in relation to the studied women's goals of achieving romantic success; it is more "helpful" to be stylish, fashionable and other English-Major-promoted traits towards being a desirable woman who easily achieves romantic satisfaction than it is "helpful" to be tech-savvy, intelligent and other STEM-promoted traits towards being a desirable woman who achieves romantic satisfation --
...given the context that most women do not find geeks and other individuals attracted to tech-savvyness and geeky girls to ...
If it's worth saying, but not worth its own post (even in Discussion), then it goes here.