TylerJay comments on Open thread, 9-15 June 2014 - Less Wrong Discussion
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Cialdini's Influence presents a pretty strong case for Sacrifice being a very powerful method for ensuring group cohesion all by itself. For example, Fraternities and Hazing or indigenous peoples and coming-of-age rituals.
The first reason I would think of that religion does a good job of holding groups together is that it's an interest that you're "not supposed to" grow out of, unlike things like drinking/partying and playing sports.