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ike comments on Directly advertising existential risk - Less Wrong Discussion

4 Post author: Arbitrary 01 July 2015 12:45PM

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Comment author: ike 01 July 2015 02:46:55PM 3 points [-]

There's http://www.adweek.com/socialtimes/youtube-ads-highest-conversion-rates/204145, and https://www.thinkwithgoogle.com/articles/driving-donations-digitally.html

What’s more, they take action quickly, as 39% of donors reported that they look up an organization within 24 hours of seeing a video ad.

That last one is from the owner of Youtube, so take whatever grains of salt you think are appropriate.