What about marketing is "bullshit"?

Marketing's reason for existence is to persuade you of something. Truth is not only optional, but in many cases is just contraindicated.

Tables of mortality and morbidity of what?

Of humans. Do you know what these tables are? And what is "morbidity"?

Do you prioritise the threat of titanic bunny rabbit asteroids hitting the earth over pandemic influenza

I? I do not prioritise these threats at all since there is nothing I can do about them.