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Lower-hanging fruit in terms of making money, I think, would be to create an explicitly pro-meritocracy Github competitor. You could call it "MeritHub" as a reference to the "United Meritocracy of Github" rug that Github famously removed when pressured. Startup ideas like these market themselves. It wouldn't be much work: use Gitlab as a starting point, make it available for open source projects that are leery of hosting their project on Github's servers, and charge money to commercial entites who want to host their code with a company that isn't controlled by leftists. Server costs might get expensive, though, if you had a high ratio of open source projects to pay projects, or you had to survive sustained DDOS attacks.
(I actually disagree with your Twitter idea--Twitter is terrible. Memetically speaking, it's the equivalent of ingesting 10000 petri dishes full of bacteria chosen randomly from labs around the world just to see what it does to your gut flora and immune system.)
Which kind of companies do you expect to care about his enough to pay money?
Github already has paying customers who are looking for private code hosting solutions. (They host public repositories for free, but it's not wise to keep your code public if you're trying to make a profit.) So, sell to the same customers, but to the conservative-leaning ones. You could even go dirty and write a blog post compiling Github-related SJ controversies, then suggest that they aren't a reliable place to host your code (intimating that if your company became the focus of an SJ controversy, and SJ advocates pressured Github to make your code public, they might do it. Who knows if this is actually a risk or not, but it couldn't hurt to plant it in peoples' minds.)
NRxhub.com - a place to host code during this century and the next.
When it comes to trust, it's easier for companies to trust big companies like Github than it is to trust a random person who decides to provide code hosting.
Even if someone buys that argument, hosting with Atlassians Bit Bucket would make more sense then to host it with a random place. Businesses can be attacked for hosting their code at NRxhub.com and suffer PR damage.
I could imagine a trustless solution that works by doing decent crypto to draw an audience but wouldn't expect a simple solution to do so.