This essay's thesis is that we should eat less meat, but its evidence is only that factory-farmed meat is a problem.

Most (but not all) of the meat I eat is not factory-farmed. The coop where I buy my meat says (pdf) that it buys only "humanely and sustainably raised" meat and poultry ... from animals that are free to range on chemical-free pastures, raised on a grass-based diet with quality grain used only as necessary, never given hormones and produced and processed by small-scale farmers." (For eggs, the coop does offer less-humane options, but I only buy the most-humane ones).

I might stop eating most of the factory-farmed meat that I eat. It would simply mean never eating out at non-frou-frou places. The exception would be dealing with non-local family (for local family, I could simply bring meat from the coop to share).

That said, it's hard to know when a restaurant is serving humanely raised meat. It seems like it would be nice to have a site where I could type in a restaurant's name, and find out who their suppliers are and what standards they adhere to. For the vast majority of restaurants, the answer would be that they just don't care. But, at least in NYC, it's common for foodie sorts of restaurants to list their suppliers. My favorite restaurant, Momofuku, for instance, sometimes specifically lists that some dish's meat is from e.g. Niman Ranch. Niman Ranch claims to raise their animals humanely. Do they really? And such a site would increase the pressure on restaurants to choose humane suppliers.