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Solitaire comments on Why Eat Less Meat? - LessWrong
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Idea: if you're very interested in promoting veganism or vegitarianism, help make it taste better, or invest in or donate to those who are helping make it taste better. As my other much-downvoted comment showed, I am very skeptical that appeals to altruism will have nearly as much of an affect as appeals to self-interest, especially outside of this community. I believe most people eat meat because it just tastes better than their alternatives.
Grown crops are far more efficient to produce than livestock, so there are plenty of other good reasons to transition away from the use of livestock in agriculture. If steak were made to "grow on trees", why pay all that extra for the real thing? If you lower the cost of vegetarianism by improving taste, more people will adopt it. If they don't adopt it they'll still be more likely to forgo meats for vegetarian dishes if those dishes taste better.
In the case of low-quality meats (e.g. McDonalds) the taste bar isn't even set very high.
I think your sample size might have lead you astray here. My personal experience is exactly the opposite. That said, I looked for studies of meat vs. faux meat taste and didn't find anything. I wonder if a love of meat over alternatives is innate or is learned, and if there exist vegetarian recipes which really do taste as good as the real thing.
When I envision a hypothetical future in which humans don't consume meat, I don't imagine everyone getting their protein from some kind of tank-grown super-tasty 'I Can't Believe It's Not McDonalds!' meat substitute . The meat-heavy diet of Western societies has no basis in evolutionary terms and I don't see why we should seek to perpetuate this relatively modern obsession and dietary imbalance. Contrary to what many meat eaters think, a vegan diet can be incredibly varied and tasty once you get used to cooking using a wider variety of herbs, spices and ingredients which aren't currently mainstream in Western cuisine. I personally find things like smoked tofu, coconut oil and milk and nuts like pistachios and cashews to be every bit as tasty as any meat product. The consumption of large quantities of red meat and animal-derived fats is cultural, not essential, and in terms of nuitrition not even especially desirable. The massive over-consumption of bovine dairy products is particularly nonsensical when more efficient, more nutritional alternatives exist.