both of those seem sorta like no-brainers
You'd be surprised. There are plenty of people who refuse to assign a value on life, feeling that doing so would somehow diminish a life's importance, or be immoral. (This type of person seems to be overrepresented in the humanities...)
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Didn't say it was an absolute - yes, you can certainly discover the concept of underuse even if you refuse to put a value on life. But your odds of doing so are lower than if you would have.
I'll agree that they are lower, but I am not sure that they are significantly lower. It seems to me that ANY positive externality would be evidence for underuse and you can think of a large number of them without ever putting a value on life.
That said, I do think that it is obviously important to put a value on life so that you can do cost-benefit analyses.