I also think we can think of "prejudices" or pre-judgments common in popular media which aren't necessarily bad. Star Trek, for instances propagates prejudices toward tolerance, rationality, exploration, etc. So I think there's a lot of popular media which is also "good." I guess I may have misread your point - I'm talking instrumentally and you mean aesthetically.
You've never thought about it that way before because it's completely silly. How on earth does Annoyance make these judgments? I'm not nearly prideful enough to think I can know others' minds to the extent Annoyance can, or, in other words, I imagine there are circumstances which could change most people in profound ways, both for ill and good. So the only thing judging people in this manner does is reinforce one's social prejudices. Writing off people who seem resistant to reason only encourages their ignorance, and remedying their condition is both an exercise and example of reason's power, which, incidentally, is why I'm trying so hard with Annoyance!
Annoyance, your argument has devolved into inanity. If you don't want to popularly cultivate rationality then you disagree with one of the core tenets of this community. It's in the second paragraph of the "about" page:
"Less Wrong is devoted to refining the art of human rationality - the art of thinking. The new math and science deserves to be applied to our daily lives, and heard in our public voices."
Your circular word games do no good for this community.
Annoyance, you're still dodging the question. Joe didn't ask whether or not in your opinion everyone is a useless prole, he asked why it's useful to make people feel like that. Your notion that "social cohesion is the enemy of rationality" was best debunked, I think by pjeby's point here:
http://lesswrong.com/lw/za/a_social_norm_against_unjustified_opinions/rrk
more flies with honey and all that.
Two links that might foster discussion:
http://www.philosophersnet.com/games/
Fun online rationality and anti-bias oriented games. I particularly enjoyed "Staying Alive" (testing conceptions of selfhood). And
http://bloggingheads.tv/diavlogs/20086
Great discussion, I hadn't seen Gendler before but Bloom is always good. Reminded me a little of the IAT discussion here a few months ago.