As I said here: encourage people to develop social bonds to a community of secularists among whom altruist activities are highly valued, preferably one with mechanisms to prevent cheap methods for signaling altruism from displacing those activities.
I doubt religion per se has much to do with altruism. But religious communities are typically tangible and visible and persistent, and that's important for the transmission of values.
And, sure, encouraging people to perform acts that benefit others, even if they don't want to, is possible without dishonesty. Force is a popular alternative, for example... either physical or social. Whether that's a good thing or not is another question.
For example, many countries collect taxes from residents and use a significant share of those taxes to provide resources to citizens in need; many taxpayers don't especially value providing resources to their fellow citizens, but nevertheless pay taxes.
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As a theist, I don't believe in God because I perceive some positive benefit from that belief. My experiences and perceptions point to the existence of God. Of course those experiences and perceptions may be inaccurate and are subject to my own interpretations, so I can't claim that my beliefs are rational. I accept on an intellectual level that my belief could be wrong. This doesn't seem to enable me to stop believing.
However, I am involved in a religious community because there are positive benefits -- chiefly that of being able to compare notes with other people who share my irrational belief in God and my desire to do good work in the world. I can see that there might be positive benefits in religious communities for non-theists, though I don't really see the point.