I agree with Mike that pleasure in our current activity can also be a part of procrastination, not just displeasure about the future task.
It can be... but rarely is in people who suffer from chronic procrastination. Usually, they don't enjoy the thing they're using as an escape. And I'm not aware of anybody who goes out of their way to do something they REALLY enjoy when they're procrastinating. Usually, they go for mind-numbing distraction rather than true involvement or enjoyment.
For the most part, this is one of those areas where trusting your rational mind will lead you astray, because it's just telling you rational lies. It doesn't know what's actually going on, and so just makes up believable stories -- "that terrible LessWrong.com site tempted me and made me avoid my work..."
And this is especially likely to be the case if you're also ashamed of the bad feelings you have about the task...
For instance, I often have trouble stopping reading in order to do incomplete work, but I also have trouble stopping reading to make myself go to bed, even when I'm tired. Now, I enjoy sleeping, and I don't feel negative emotion about it: I just take even more pleasure in reading. Yet, my goal was to go to bed on time.
Quite so... but that's not something I think of as procrastination. It might be akrasia, but if you told that story to a "real" procrastinator, they might find it insulting.
One reason I'm a bit passionate about this, is that while the things you're saying may be true for you, they are not true for chronic procrastination, and not what a procrastinator needs to hear in order to get better. It's akin to telling an alcoholic that lots of people can handle their liquor. It might be possible to teach the alcoholic to handle their liquor, but that's definitely not the first order of business: detoxification is.
Negative emotions (and "seriousness" in most forms) are to a procrastinator what alcohol is to an alcoholic: a drug addiction with serious real-life impact.
(Really, it's only been in the last few weeks that it's even occurred to me myself that negative emotions and seriousness have some practical uses, once you're no longer addicted to them. And I'm still trying to get used to the idea, because I've spent the last year and a half or so trying to eradicate them from my life.)
Here's my current interpretation of where pleasure in the current activity comes into it for me: I would play a computer game, which I think should be pleasurable, and used to be, but feel guilty about procrastinating about something else, so I didn't enjoy it as much, or perhaps at all.
If I think about stopping before I've gotten the expected enjoyment, that is unpleasant, so I would avoid stopping or thinking about stopping. I would stop eventually and feel bad about having wasted so much time.
It's not so much that that I picked a game was inherently mind-numbing or unenjoyable, but that I turned it into something mind-numbing because I was avoiding these unpleasant thoughts.
Akrasia is the tendency to act against your own long-term interests, and is a problem doubtless only too familiar to us all. In his book "Breakdown of Will", psychologist George C Ainslie sets out a theory of how akrasia arises and why we do the things we do to fight it. His extraordinary proposal takes insights given us by economics into how conflict is resolved and extends them to conflicts of different agencies within a single person, an approach he terms "picoeconomics". The foundation is a curious discovery from experiments on animals and people: the phenomenon of hyperbolic discounting.
We all instinctively assign a lower weight to a reward further in the future than one close at hand; this is "discounting the future". We don't just account for a slightly lower probability of recieving a more distant award, we value it at inherently less for being further away. It's been an active debate on overcomingbias.com whether such discounting can be rational at all. However, even if we allow that discounting can be rational, the way that we and other animals do it has a structure which is inherently irrational: the weighting we give to a future event is, roughly, inversely proportional to how far away it is. This is hyperbolic discounting, and it is an empirically very well confirmed result.
I say "inherently irrational" because it is inconsistent over time: the relative cost of a day's wait is considered differently whether that day's wait is near or far. Looking at a day a month from now, I'd sooner feel awake and alive in the morning than stay up all night reading comments on lesswrong.com. But when that evening comes, it's likely my preferences will reverse; the distance to the morning will be relatively greater, and so my happiness then will be discounted more strongly compared to my present enjoyment, and another groggy morning will await me. To my horror, my future self has different interests to my present self, as surely as if I knew the day a murder pill would be forced upon me.
If I knew that a murder pill really would be forced upon me on a certain date, after which I would want nothing more than to kill as many people as possible as gruesomly as possible, I could not sit idly by waiting for that day to come; I would want to do something now to prevent future carnage, because it is not what the me of today desires. I might attempt to frame myself for a crime, hoping that in prison my ability to go on a killing spree would be contained. And this is exactly the behavour we see in people fighting akrasia: consider the alcoholic who moves to a town in which alcohol is not sold, anticipating a change in desires and deliberately constraining their own future self. Ainslie describes this as "a relationship of limited warfare among successive selves".
And it is this warfare which Ainslie analyses with the tools of behavioural economics. His analysis accounts for the importance of making resolutions in defeating akrasia, and the reasons why a resolution is easier to keep when it represents a "bright clear line" that we cannot fool ourselves into thinking we haven't crossed when we have. It also discusses the dangers of willpower, and the ways in which our intertemporal bargaining can leave us acting against both our short-term and our long-term interests.
I can't really do more than scratch the surface on how this analysis works in this short article; you can read more about the analysis and the book on Ainslie's website, picoeconomics.org. I have the impression that defeating akrasia is the number one priority for many lesswrong.com readers, and this work is the first I've read that really sets out a mechanism that underlies the strange battles that go on between our shorter and longer term interests.