Regarding the first reply here (a year later...): perhaps there is another problem visible here, the problem of when advice is too plain. The story advises in a fashion so transparently evident that even SHRDLU could get it: the poor student quite literally wasn't looking at anything, so Pirsig/PhĂŚdrus gave her a topic so mundane that she had to go down and see for herself. If Zen and the Art of Motorcycle Maintenance were a math textbook, the rule would be clear: "if you examine something, you will have something to say about it." But because writing is a mysterious art, it is assumed that the moral of a story about writing must be mysterious as well.

(Oddly, I never fell prey to this with the visual arts. I thank whoever told me about the negative-space/outline trick - that worked so well that I cached "drawing is seeing" instead.)