Perhaps, but a) whether someone's actually been brought back to life successfully is hard to verify externally and they might not end up optimising for it even accidentally since the incentivised tech development is for the same quality but cheaper and faster and b) probably a lot of people would be killed by this practice in the time between "revival" becoming possible and standards getting high enough that it's actually reviving people and not killing the original and creating someone new, so the prize thing still sounds like a bad idea.