You have context. If you meet a woman at a bar, she's probably the kind of person that hangs out at bars. At an Iron Maiden concert, she's probably a metalhead. At a climbing gym, she's probably athletic and at least a little outdoorsey. Even if you just ran into her in a Starbucks, it's still one Starbucks in one neighborhood, and she was there and not somewhere else for a reason. You're filtering, but you're filtering less on what she wrote in one of the little boxes and more on what you both bothered to show up for -- which can actually end up being a stronger filter.
And if you talk to her for a couple minutes, you have more than that. That's true on OKCupid, too, but striking up a conversation there is a stronger indicator of interest than it is in person, so people might be more reluctant to indulge it.
There's a lot of data and research on what makes people successful at online dating, but I don't know anyone who actually tried to wholeheartedly apply this to themselves. I decided to be that person: I implemented lessons from data, economics, game theory and of course rationality in my profile and strategy and OkCupid. Shockingly, it worked! I got a lot of great dates, learned a ton and found the love of my life. I didn't expect dating to be my "rationalist win", but it happened.
Here's the first part of the story, I hope you'll find some useful tips and maybe a dollop of inspiration among all the silly jokes.
P.S.
Does anyone know who curates the "Latest on rationality blogs" toolbar? What are the requirements to be included?